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Page 7 - North India News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Heat wave shrivels smartphone sales from stores, Telecom News, ET Telecom

Smartphone Sales: Among the offline channels, consumers prefer the air-conditioned large-format retail (LFR) stores over the regular brick-and-mortar ones, besides the ecommerce platforms. The offline channel is also facing challenges related to staff attendance, owing to the extreme heat.

In-store mobile phone sales dry up on rising temperatures, Retail News, ET Retail

Phone Sales: "Regions such as Delhi, Rajasthan, Haryana and UP have been particularly affected by the heatwave and power cuts in Delhi, resulting in a drastic 50% decline in business," said Kailash Lakhyani, chairman, All India Mobile Retailers Association that represents 1.5 lakh mobile retailers across the country. Lakhyani added that preferred shopping hours for customers have shifted to the cooler times of the day, with most purchases happening between 9 am to 11 am and 6.30 pm to 10.30 pm in the evening.

Restaurants: Indians give eateries cold shoulder amid head-spinning heat, ET Retail

Extreme heatwave conditions across India have significantly impacted restaurants, pubs, and bars, leading to a sharp decline in sales and footfalls, with some outlets reporting up to a 40% decrease. Al fresco dining and high street locations are worst affected, especially during lunch hours, which are seeing a notable drop in business. The heatwave, with temperatures exceeding 50 degrees Celsius in some places, has led people to avoid outdoor dining, impacting sales till about 6 pm.

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