Best Media Info: Speaking to BestMediaInfo.com, various industry players emphasised that the phygital platform was at an all-time high during the previous year with Big Tech focusing on the Metaverse, but in recent ti| Digital News
Best Media Info: In the second part of ‘India versus Bharat’ story, marketers point out that brands will need to be ‘innovative’ in leveraging targeting propositions and focus more on regionalisation and verna| In-depth News
Best Media Info: Divided into two parts, the first part of the story discusses the need to pay attention to marketing a product differently to India and Bharat and what is the Bharat-India divide. The second part will| In-depth News
Best Media Info: Traditional brands are now focusing on having an omnichannel strategy, robust presence in multiple channels of distribution and keeping the customer journey short and simple on their D2C platforms to | In-depth News