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Apple s App Tracking Transparency is now under investigation — here s why

Germany’s national competition regulatory agency is taking a closer look at Apple’s App Tracking Transparency to determine whether its anti-competitive and self-serving.

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Snap Warns It Will Miss Q2 Targets; Meta Releases Political Ad Targeting Data

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Oh, Snap Snap warned investors this week that it will miss its one-month-old revenue target, tumbling shares by more than 40% in what may be a harbinger for the industry, CNBC reports. “Since we issued guidance on April 21, 2022, the macroeconomic environment has. Continue reading »

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Biden calls for end to targeted advertising to kids: the industry reacts

President Biden in his State of the Union address urged Congress to crack down on social media platforms for the harms they cause to young people’s mental health. He also urged lawmakers to bar tech companies and advertisers from collecting data on and serving targeted ads to children. And while both privacy advocates and advertisers agree that protecting children’s privacy and safety is paramount, they warn against pushes for all-out bans on ad targeting.

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Advertising Insiders Predict Apple s Next Privacy Moves

Some experts are speculating that Apple might expand its Private Relay feature, while others think there will be improvements to its own ad tools.

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FOSS Patents: Dutch antitrust authority keeps fining Apple for alleged non-compliance with App Store antitrust order, but its stated reasons are less than convincing

FOSS Patents: Dutch antitrust authority keeps fining Apple for alleged non-compliance with App Store antitrust order, but its stated reasons are less than convincing
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