On 19 June 2022, Star Gold left everyone surprised by giving an unusual ad in the matrimonial section of two leading papers. It read, "Parents wanted urgently". The matrimonial section of newspapers often carries ads that demand homely brides and grooms with hefty salaries and government jobs.
Karan Johar has been made the face of a popular matrimonial brand that hitches people from the same alma mater. In an advert released on social media, fans trolled him for promoting elitist behaviour in marriage.
Save me from an arranged marriage : Bachelor advertises himself on billboards to find a match - The 29-year-old Muhammad Malik has been using billboards in the Birmingham city of United Kingdom to advertise himself to potential suitors.