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Influencer marketing isn’t just for direct-to-consumer brands anymore to jump on this trend, it helps to learn from those who have successfully utilized B2B influencers.
As the holiday season looms, brands can break free from standard conventions and push boundaries to create truly memorable and effective influencer marketing campaigns.
Certain marketing trends gain so much traction that they prompt a spike in requests for certain types of deliverables from both new and existing agency clients.