The fresh fundraise comes at a time when the Indian beer market is forecast to almost double to $10 billion in a decade. This is expected to come from robust out-of-home demand at bars, restaurants, hotels, younger consumers, an evolving retail environment and new flavours and innovation in craft beers. The increase will come despite the Indian alcobev market being heavily taxed and pricing being controlled by individual state governments.
The fresh fundraise comes at a time when the Indian beer market is forecast to almost double to $10 billion in a decade. This is expected to come from robust out-of-home demand at bars, restaurants, hotels, younger consumers, an evolving retail environment and new flavours and innovation in craft beers. The increase will come despite the Indian alcobev market being heavily taxed and pricing being controlled by individual state governments.