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context for something, they ll be happy to talk to you because you re making your job easier. if you re calling them to promote yourself, it s somewhat offputting. we now have the top two tips you need to know to help your business grow. let s introduce our panel and get their advice. serial entrepreneur larry bratton is the founder and ceo of bratton hotels and author of victory, seven revolutionary strategies for entrepreneurs to launch your business, elevate your impact, and transform your life. and gene marks is founder of a company that sells software and is a columnist for the washington post. thanks for joining us, everyone. see you later. too accomplished. good to see you both. gene, let s start with you. we talk about our top tip. so we have a lot of clients in my business and i go out and visit a lot of them, small, medium-size companies and i ve noticed over the past year or so
people in your company or to yourself and then everything has got reminders and alerts to make sure they don t fall through the cracks. everyone sees what they re done and what the deadlines are. just my advice to you if you re going to do a project management application. first of all, the owner of the company, if that s you, you ve got to buy into it and adopt it as a culture. put one person in charge of it so that somebody owns it and drive a lot of reports out of it as well. where do we stand on these reports and these projects. here s the problem or the issue. if you get it, you have to use it. because if some people are using it and some people aren t, then it s a mess. you get out of it what you put into it. all right, larry, you re up. listen, i give tons of tips to business owners and entrepreneurs all the time. although this is probably the most powerful tip, it s the one that i think scares entrepreneurs most and that is that we have to actively listen to our cus
child. harry smith, nbc news, parkland, florida. time to answer some of your business questions. larry bratton is a cereal entrepreneur who is best known as the founder of bratton hotels in california and chicago. he s also author of the book flashpoints for achievers inspiring messages that bring significant results. and the founder and ceo of grow biz media, that helps national marketers reach small business owners and helps entrepreneurs start and grow their companies. great to see both of you guys. let s dive right in. the first question is about ways to expand your marketing. we ve never done any online advertising. it s all been word of mouth. we ve been successful at it, but we want to take our business to the next level. so what would you recommend when we re just starting out doing yob line advertising? you do a ton of online
present your business on msnbc. hi there, everyone. i m j.j. ramberg, and welcome to your business. the national payroll association says that at least one third of the private american workforce is paid not directly by their employer but through independent payroll services. these services can seem like a godsend for small business owners who have plenty on their plate already, but for this kind of service to work, it means that you trust them with large amounts of your money. something that shouldn t be a problem if there are mechanisms in place to protect you from fraud, but as we found out, in some cases there s almost no protection at all. we had over $53,000 stolen from us. i lost $20,000. i lost between 80,000 and $90,000. robert meltser and his wife melissa are the owners of a children s my gym fitness franchise in los angeles. this is a dentist with his own practice locate in beverly hills. zach gray is the owner of urban pet, selling healthy pet suppli
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