Caroline Chicoine, Husch Blackwell, St. Louis, Missouri, USA
Caroline Chicoine, Of Counsel at Husch Blackwell in St. Louis, Missouri, USA, remembers the first time she was involved in an INTA committee: “It started back in the late 90s with the Internet Committee. That’s where INTA became a second family.”
The Internet Committee had only been around for a few years at the time and it seemed to be a good fit for Ms. Chicoine, whose background was in electrical engineering. She was involved in INTA’s efforts to represent brand owners within the nascent Internet Corporation for Assigned Names and Numbers (ICANN), including assisting with the formation of the Uniform Domain Name Dispute Resolution Policy in 1999.
Published: January 13, 2021
In-house trademark teams are always being asked to do more with less. This is especially true now, as businesses confront economic uncertainty and changing consumer attitudes and expectations toward brands. To help in-house practitioners adapt and advance in their roles and maintain an all-star team within their organizations during evolving times, INTA has released its 2020 In-House Practitioners Benchmarking Report.
Available only to members, the Report presents benchmarking research on the changing roles and responsibilities of in-house brand teams. Data found in the Report represents 500+ in-house practitioners from 300+ organizations around the globe. Using this data, the Report:
Captures baseline characteristics of in-house practitioners, their teams, their work with internal business units and outside collaborators (law firms and service firms) such as on team budgets, recruitment, advancement, and tale
Published: December 14, 2020
New York, New York December 14, 2020 In-house trademark teams are “always being asked to do more with less,” and the future looks to be just as challenging, according to a report released today by the International Trademark Association (INTA) that reflects benchmarking research on the changing roles and responsibilities of in-house trademark teams.
Based on quantitative and qualitative surveys, the “2020 In-House Practitioners Benchmarking Report” found that most respondents cited “an increase in workload without an increase in staffing” (65%) and a “decrease in budget” (56%) as the top two challenges over the next three years.
Additionally, survey respondents said that the COVID-19 pandemic has contributed to a significant (18%) or moderate (37%) increase in the volume of work. In-depth interviews confirmed that while the pandemic might be exacerbating workload concerns, in-house practitione
International Trademark Association’s New ‘In-House Practitioners Benchmarking Report’ Cites Workload and Budgetary Concerns
Share Article NEW YORK (PRWEB) December 14, 2020 In-house trademark teams are “always being asked to do more with less,” and the future looks to be just as challenging, according to a report released today by the International Trademark Association (INTA) that reflects benchmarking research on the changing roles and responsibilities of in-house trademark teams.
Based on quantitative and qualitative surveys, the “2020 In-House Practitioners Benchmarking Report” found that most respondents cited “an increase in workload without an increase in staffing” (65%) and a “decrease in budget” (56%) as the top two challenges over the next three years.