With the disappearance of third-party cookies, companies will need to adapt their strategies, particularly small and midsize travel sellers without much first-party data.
PR News | Accounts in Transit: Zapwater Lands Ethiopian Airlines odwyerpr.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from odwyerpr.com Daily Mail and Mail on Sunday newspapers.
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Ad execs are starting to travel again as clients seek facetime with their agencies.
Agencies want to balance hybrid work with client expectations for in-person meetings.
Some said they re prepared to push back if asked to resume hectic pre-pandemic travel schedules.
Ad agencies aren t fully reopened, but they re gradually resuming travel as more people get vaccinated and clients request in-person meetings, new business pitches, and on-site commercial productions.
A new study by advertising staffing company WorkReduce showed 55% of ad execs said they were traveling again for business. Meanwhile, only 13% said they were returning to the office full-time, 40% said they were returning sometimes, and 46% said they were still working from home.
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Film advertisement created by Hooray Agency, United States for Resorts World Las Vegas, within the categories: Hospitality, Tourism, Recreation, Leisure.
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Celine Dion, Katy Perry and others confirmed as headliners at Resorts World ktnv.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from ktnv.com Daily Mail and Mail on Sunday newspapers.