Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it is expanding its unparalleled brand safety and suitability measurement reporting on TikTok to include new Category Exclusion and Vertical Sensitivity Segments, enabling advertisers to avoid a wider range of content unsuitable to their brand. This expansion further enhances and simplifies how advertisers measure and safeguard their campaigns on TikTok through IAS's industry-leading,
Integral Ad Science, a leading global media measurement and optimisation platform, today announced business expansion in four key APAC markets- Hong Kong, Taiwan, Thailand and Vietnam along with senior leadership appointments to accelerate AI-driven measurement and optimisation solutions for both local and global advertisers and publishers.
Quality Attention™ Provides Actionable Attention Metrics that Tie to Business Results for Global Advertisers
NEW YORK, Jan. 4, 2024 /PRNewswire/ Integral Ad Science , a leading global media.
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