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Generative AI eyes mass adoption in 2023 | WARC

ChatGPT set the collective imagination of the internet racing with its strange and even unsettling, but potentially useful, implications, capping a year in which generative AI for images and text entered the public sphere.

Advertising in the age of mechanical creation

Brands, inflation and the high cost of living

We live in interesting times: Faris Yakob explores the tensions facing brands and advertising as consumers start to feel the pinch.

Meta launches Connected podcast exploring the marketing and advertising industry

Meta launches Connected podcast exploring the marketing and advertising industry
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

How to get lucky

What bearing does luck have on advertising, asks Faris Yakob, who finds in a recent book - ‘Go Luck Yourself’ by Andy Nairn - a form of resilience that looks for what is possible with a rigorous examination of the situation.

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