At the recently held Effie Pakistan event, BBDO Pakistan won their fourth Grand Effie in four years, a feat unmatched by any agency in Asia. The Grand Effie, only one of which is given every year to the campaign that demonstrates the most effective use of creativity and strategy, was awarded to “The
KARACHI: The prestigious ‘Grand Effie’ was awarded to Shalamar Hospital/Babar Ali Foundation for ‘The Hot Tea Stain’ campaign developed by BBDO Pakistan at the third edition of Effie Awards Pakistan (EAP) virtually held recently under the aegis of the Pakistan Advertising Society (PAS), says a press release.
The award ceremony was aired live by EAP’s partner Samaa TV and simultaneously streamed on Facebook and YouTube on July 9.
Ogilvy Pakistan and Unilever Pakistan were awarded the ‘Agency Network of the Year’ the ‘Marketer of the Year’ titles, respectively.
The EAP is part of a global network of Effie Worldwide and rewards and celebrates effective marketing efforts.
You Tue, 03, 21
A challenged world is an alert world and from challenge comes change. On the occasion of International Women’s Day, this week You! highlights a few stories of women in leadership roles and how they persevered during the pandemic…
If it wasn’t already apparent, the pandemic further underscored the society’s reliance on women – at the frontline, workspaces and at home. Women continue to stand tall in the face of crisis as healthcare workers, caregivers, innovators, entrepreneurs, community organisers and as some of the most exemplary national leaders in combating the pandemic. The crisis has highlighted both the centrality of their contributions and also the burdens that they carry.