Marketing Articles: Digital Turned Upside Down, It’s a perfect storm for digital marketers that threatens substantial legal exposure, increased compliance costs and reduced clarity in linking digital spending to adeffectiveness measures.
DTC sales took off as a lifeline during Covid, now surpassing £122.7 in sales, according to eMarketer. However, companies must ensure they are properly equipped if they are to capture DTC s
/PRNewswire/ Global digital fashion sales rallied in December, as retailers closed out 2022 Peak Trading and Holiday campaigns with strong performances.