Advertisers Invest in TikTok Shops Despite Mixed Results adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.
Marketing Articles: Digital Turned Upside Down, It’s a perfect storm for digital marketers that threatens substantial legal exposure, increased compliance costs and reduced clarity in linking digital spending to adeffectiveness measures.
Mobile Dev Memo trade blog. “The big question is: Are we seeing just short-term volatility where we can expect a move back to the mean, or is this a new normal?” Facebook advertisers, in particular, have noticed an impact in the last month. Media buyers who run Facebook ad campaigns on behalf of clients said Facebook is no longer able to reliably see how many sales its clients are making, so it s harder to figure out which Facebook ads are working. Losing this data also impacts Facebook s ability to show a business s products to potential new customers. It also makes it more difficult to “re-target” people with ads that show users items they have looked at online, but may not have purchased.
Facebook users said no to tracking Now advertisers are panicking thestar.com.my - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thestar.com.my Daily Mail and Mail on Sunday newspapers.