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Still Six Lives begins campaign to raise awareness of stillbirth
Content Warning: The following article discusses stillbirth and pregnancy loss
For those that need support contact Stillbirth and Newborn Death Support: www.sands.org.au
February 15, 2021 3:38
The anxious wait for a baby’s heartbeat to be found during an ultrasound has been captured by Still Six Lives for an ad raising awareness of stillbirth.
Still Six Lives aims to lower the number of stillbirths which occur in Australia, by increasing awareness of preventative measures. The Federal Government-backed initiative is being implemented by Red Nose, SANDS, the Stillbirth Foundation and Stillbirth Centre of Research Excellence.
February 15 2021, 10:58 am | BY Ricki Green | No Comments
Icon Agency has launched a national awareness and education initiative aiming to lift the lid on the hidden tragedy of stillbirth.
Still Six Lives is funded by the Federal Government and delivered by a consortium of established Australian organisations with a focus on pregnancy loss: Red Nose, including SANDS (Stillbirth and Newborn Death Support), Stillbirth Foundation and Stillbirth Centre of Research Excellence. It is part of a larger 10-year national action plan to tackle the rate of stillbirth across Australia.
Still Six Lives has been developed to help reduce the risk of stillbirths through education around three proven behaviour tactics. It’s hoped the campaign will work to dispel the sense of shame that surrounds stillbirth and break down social barriers that prevent parents of stillborn children receiving the love and support they need.
The symbolic festival bids adieu to a horrible year for the hospitality industry.
For the third consecutive year Hotel Royal Chiaohsi in Yilan, Taiwan, is collaborating with Ogilvy Taiwan on a branded theme campaign. This year, they aim to turn the pandemic-driven tourism crisis into an opportunity for inspiration, with the “Farewell in Poems and Salt” festival.
Employing the literary powers of 12 contemporary Taiwanese poets, the festival integrates online and offline poetry events, including three themed Poetry Rooms at Hotel Royal Chiaohsi. It encourages everyone to use words and actions to overcome the negativity that has consumed the hospitality industry this year and to welcome a brighter, healthier new year.
January 6 2021, 8:58 am | BY Kim Shaw | No Comments
For the third consecutive year Hotel Royal Chiaohsi, is collaborating with Ogilvy Taiwan on an annual branded theme campaign. This year, they are turning the pandemic-driven tourism crisis into an opportunity for inspiration, with the Hotel Royal Chiaohsi Poetry Festival, “Farewell in Poems and Salt,” employing the world’s most gentle form of language to muse on the purifying imagery of “salt.”
Harnessing the literary powers of 12 contemporary Taiwanese poets, the festival offers healing texts and heartwarming services, integrating online and offline poetry events, including three exclusive themed Poetry Rooms at Hotel Royal Chiaohsi. The festival encourages everyone to use words and actions to defeat the uneasy feeling about travel and accommodation during the epidemic, say goodbye to the unhappiness of 2020, and welcome the New Year.