There were several top agencies in Asia that put in strong creative performances over the last 12 months and this is recognised with their high ranking in THE WORK 2022. Over this week, Campaign Brief Asia showcases the work of those that made THE WORK 2022 Asia Hot List…
SPORTS
<strong>Jerseys feature magpie</strong>
The women’s national soccer team is to take the field this month at the AFC Women’s Asian Cup in India wearing uniforms designed around a Formosan blue magpie motif, the emblem of the Chinese Taipei Football Association. “The blue magpie has a strong vitality, a strong ability to adapt, and adheres to the idea of mutual support, which is the spirit of our soccer team,” said designer Hsiao Ching-lun (蕭景倫) of Plugin Branding and Visual Marketing Integration. The blue jersey, which features short, thin white streaks and red on the sleeves, also includes a feather design mimicking those
Taipei, Jan. 3 (CNA) Seven of the 10 properties selected in a online poll as Taiwan's most beautiful resort hotels are in Hualien County and Nantou County, two of the island's top vacation destinations, according to the travel agency that conducted the survey.
Hotel chains cooperate to woo affluent tourists taipeitimes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from taipeitimes.com Daily Mail and Mail on Sunday newspapers.
The symbolic festival bids adieu to a horrible year for the hospitality industry.
For the third consecutive year Hotel Royal Chiaohsi in Yilan, Taiwan, is collaborating with Ogilvy Taiwan on a branded theme campaign. This year, they aim to turn the pandemic-driven tourism crisis into an opportunity for inspiration, with the “Farewell in Poems and Salt” festival.
Employing the literary powers of 12 contemporary Taiwanese poets, the festival integrates online and offline poetry events, including three themed Poetry Rooms at Hotel Royal Chiaohsi. It encourages everyone to use words and actions to overcome the negativity that has consumed the hospitality industry this year and to welcome a brighter, healthier new year.