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ChatGPT Isn t A Swiss Army Knife—And Other AI Tips For Agencies

Marketing agencies that fail to understand and adapt to AI risk becoming less efficient and innovative and losing opportunities to their competitors.

Devin schumacherForbes agency councilSwiss armyFill knowledge gapsReplace tedious tasks and get intoGoogle sheetsAgency council

Diversity, Equity, Inclusion: Are Brands Doing It Right?

For brands to offer the best customer experiences possible, they need to focus on diversity, equity and inclusion. Here's why.

United statesDevin schumacherAmy mosherGanesh shankarSupreme courtUniversity of montanaA diverse team better understands customersTalent innovationAfrican americanAre you spendingRight marketing prioritiesAttract customers without alienatingBlack lives matterJustin angleAssociate professorValid indicator

What Is Customer Effort Score (CES)? And How Can It Help Build Better CX?

What Is Customer Effort Score (CES)? And How Can It Help Build Better CX?
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Devin schumacherRick delisiDaniel rodriguezJeannie waltersMatthew dixonNick tomanEffort scoreNet promoter scoreCustomer churn rateCustomer satisfaction scoreCustomer effort scoreCustomer effortWhy you should care aboutGood customer effortImprove your customer effortInterpret customer effort score

DAM vs ECM Systems Similar But Different: Why Both Are Necessary

DAM vs ECM Systems Similar But Different: Why Both Are Necessary
cmswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cmswire.com Daily Mail and Mail on Sunday newspapers.

United statesDevin schumacherUnsplash mark rohanAlan porterEd cravoKatie coleEnterprise digital asset management solutionsGoogle driveDigital asset managementLos angeles basedஒன்றுபட்டது மாநிலங்களில்டெவின் ஷூமேக்கர்ஆலன் போர்டர்கேடீ கோல்கூகிள் இயக்கிடிஜிட்டல் சொத்து மேலாண்மை

41% of Social Media Users Have No Interest in What Brands Post, Revealing Need for Brand Authenticity

41% of Social Media Users Have No Interest in What Brands Post, Revealing Need for Brand Authenticity U.S. consumers are unimpressed with branded social media content. Companies need to stay attuned to audience preferences for informative content and honesty to secure audience engagement and trust. News provided by Share this article Share this article WASHINGTON, May 13, 2021 /PRNewswire/ Forty-one percent (41%) of social media users in the U.S. aren t at all interested in branded social media content, according to a Consumers were most likely to like, comment, or share a post that communicated helpful information (23%) rather than one with a strong brand voice (9%) or a strong visual aesthetic (11%).

United statesDevin schumacherGabby hermanLara schmoismanVisual objectsWant brand voice to supportNot replaceSydney wessஒன்றுபட்டது மாநிலங்களில்டெவின் ஷூமேக்கர்அப்பி ஹெர்மன்காட்சி பொருள்கள்இல்லை மாற்றவும்சிட்னி வெஸ்

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