Last month, the two FMCG giants forayed into the ‘Thanda Thanda Cool Cool’ category. We spoke to brands to decode their strategy, ad route and more.
Best Media Info: The 360-degree campaign, encompassing television, print and digital media, has been launched to communicate the new product and its benefits| Ad Craft News
Dabur Cool King onboards Norah Fatehi as brand ambassador adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.