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At-home cocktails revive interest in bitters 20th April, 2021 by Tom Bruce-Gardyne
After a long dependence on the on-trade, cocktail bitters were forced to change course last year. As
The Spirits Business reports, they have become a must-have in homes worldwide thanks to the rise of premium do-it-yourself serves.
These are clearly very tough times for the hospitality business in general, and not everybody will make it,” says Stephan Berg, co‐founder of The Bitter Truth, about the bars that may never reopen. But for those that do manage to cling on until the Covid‐19 vaccine has worked its magic, he predicts a boom, saying: “Once we get over all this, people will be so hungry to go out, it will just explode. You can probably compare it with the ending of Prohibition.”
Lockdown launch: Mooze 12% ABV gin alternative
Gin alternative Mooze was created during lockdown 2.0 when founder Mel Sims wanted to moderate her alcohol intake after her hospitality business was forced to close.
The 12% ABV, 18 calorie per serving, vegan-friendly pour is described as a “middle of the road” rather than “extreme” alternative to gin. It is also sugar and sweetener free.
The spirit goes through the same distillation process as gin, with its founder stating the 12% ABV means that the botanicals – juniper, cucumber, orange zest, clementine zest, macadamia nuts and coriander – come through into the drink better.
Square Root and Cloudwater Soda release Grapefruit Hopped Iced Tea soda
By Sonya Hook
Campari UK has taken over the distribution of super-premium Agricole brand Trois Rivieres.
The brand will join others in the Campari Prestige portfolio including Appleton Estate, Wild Turkey and Grand Marnier.
Campari UK will distribute all SKUs currently available in the UK market: Trois Rivieres Blanc, Cuvee de l’Ocean, Ambrew, Cuvee du Moulin, VSOP Reserve Speciale and 12-Year-Old.
Trois Rivieres Agricole rhum is described as “an exceptional vintage rum with an innovative spirit that embodies excellence and the Caribbean way of life”.
The prestigious rums are the product of AOC (Appellation d Origine Contrôlée), a Protected Designation of Origin classification that certifies their superior quality based on strict regulation of production methods, terroir and artisanal techniques. Rhums from Martinique are the only rums in the world with AOC status.