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Shanken News Daily: Exclusive news and research on the wine, spirits and beer business

Shanken News Daily: Exclusive news and research on the wine, spirits and beer business
shankennewsdaily.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from shankennewsdaily.com Daily Mail and Mail on Sunday newspapers.

Shanken News Daily: Exclusive news and research on the wine, spirits and beer business

Shanken News Daily: Exclusive news and research on the wine, spirits and beer business
shankennewsdaily.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from shankennewsdaily.com Daily Mail and Mail on Sunday newspapers.

RumChata Liqueur Encourages You to Have Your Unusual

E&J Gallo acquires cocktail shot brand Liqs

E&J Gallo acquires cocktail shot brand Liqs 25th May, 2021 by Kate Malczewski California-based E&J Gallo Winery is tapping into the ready-to-drink trend with the purchase of Liqs, producer of cocktail shots, for an undisclosed sum. E&J Gallo has added the Liqs range to its portfolio Liqs, the latest addition to the E&J Gallo portfolio, was founded in 2013 to fill the ‘consumer need of a well-made shot for home consumption’. The brand sells 20% ABV wine- and spirit-based cocktail shots positioned as premium products, in flavours such as Lemon Drop, Kamikaze, Lychee Grapefruit, Tequila Cinnamon Orange and Whiskey Fireshot.

E&J Gallo to buy Rumchata liqueur owner

E&J Gallo to buy Rumchata liqueur owner 7th April, 2021 by Nicola Carruthers California-based E&J Gallo Winery has agreed to acquire Agave Loco, the owner of cream liqueur brand Rumchata, for an undisclosed sum. The Rumchata brand is inspired by Mexican rice-based drink horchata The deal, which is expected to close on 16 April, also includes Midwest Custom Bottling (MCB), which produces Rumchata at its facility in Wisconsin, US. MCB’s Tippy Cow rum cream and Holly Nog wine-based eggnog brand are also included in the agreement. Founded by Tom Maas in 2009, Rumchata (13.75% ABV) is inspired by Mexican horchata, a traditional rice-based drink. Mass sought to create a rum-based horchata using fresh dairy cream, Caribbean rum and a sweet spice blend.

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