2020, right?
Weâre well into 2021 now, but customer experience professionals and marketers still feel the remnants of one of the most challenging years for brands in terms of delivering digital customer experiences to customers and prospects.
The CMSWire State of the Digital Customer Experience 2021 report covered these challenges, which included organizational and data silos, rigid bureaucracies, immature infrastructure, scarce resources, outdated thinking, immature measurement and difficulties in understanding customers. These were just some of the common and persistent hurdles, according to the reportâs executive summary by Brice Dunwoodie, CEO and founder of Simpler Media Group, which publishes CX Decoded and CMSWire.com.
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With businesses looking for sustainable growth strategies, CXPA opens its 10th year of nurturing results through customer experience
With businesses looking for sustainable growth strategies, CXPA opens its 10th year of nurturing results through customer experience
MINNEAPOLIS, Jan. 13, 2021 /PRNewswire-PRWeb/ –As organizations seek to ensure success, an increasing number are adopting customer experience as the cornerstone of sustainable return on their investments of time and money. With interest in customer experience on the rise, the Customer Experience Professionals Association (CXPA), will celebrate its tenth anniversary in 2021 by dramatically expanding its role as the trusted independent professional association. CXPA is committed to equipping and empowering its members with the knowledge and skills to lead organizational customer experience strategies.