Details 26 April 2021
We are back with another season of Life after advertising, which spotlights iconic individuals in the advertising and marketing scene who shifted gears and took on a different career path. The first season featured big names including Linda Locke, Matthew Godfrey, Anne Ridwan, and Jeffrey Seah.
With this new season, we will hear from another group of individuals who have carved out a niche for themselves after moving on from the advertising and marketing scene. Kicking off this series is Adrie Basuki who has over 18 years of experience as a marketer. His last role in this space was deputy officer, marketing brand director at Gudang Garam, a position he held for more than two years, according to his LinkedIn. Before that, he was with HM Sampoerna as brand manager for close to four years, and Lowe Lintas Indonesia as business director.
Publicis Groupe Indonesia names Sony Nichani CEO as Brian Capel moves on Details 29 December 2020
Publicis Groupe has named Sony Nichani CEO for Publicis Groupe Indonesia replacing Brian Capel (pictured left). She reports to Loris Nold, CEO for Publicis Groupe Asia Pacific, Middle East and Africa. Nichani (pictured right) joined Publicis Groupe in March from FCB Jakarta to run and handle the international businesses as MD. She was also responsible for supporting the CEO on running the group P&L along with the management team.
Nichani began her career in strategic planning at FCB India and has worked across many categories, markets, and consumer segments. For over six years, she worked across the Tata group companies before moving to the client-side leading Tata’s entry into mobile services. At Tata’s, she was the head of brand marketing for over seven years which allowed her to understand both client ecosystems and the role of