CallRail, a marketing and analytics platform, has received a $56 million investment from existing investors Sageview Capital and Leaders Fund. This brings CallRailâs total capital raised to $132 million.
CallRail officials said they have seen a 35% increase in overall call volume between June 2019 and June 2020. Marketers use CallRail's technology to track these conversations all in one place. CallRail has featured Call Tracking and last year debuted Form Tracking, multi-touch attribution insights available for leads captured through forms on websites. This year, it added Conversation Intelligence (automated call transcription and AI-powered call analysis) and Lead Center (lead-tracker).
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