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In this week’s edition: 37 lawmakers issue letter to President Biden urging him to grant executive clemency for non-violent cannabis offenders Senate Majority Leader Schumer tweets that he is working on comprehensive cannabis reform legislation AG nominee Merrick Garland’s comments during confirmation hearing signal support for friendlier stance on cannabis enforcement Minnesota, Nebraska, New Mexico and Wisconsin considering legalizing cannabis New Jersey Governor signs bills legalizing cannabis NFL and NFL Players Association issue RFI to pain management researchers seeking alternatives to opioids, including CBD And more… Federal 37 Members of Congress Ask Biden to Issue Mass Marijuana Pardons Ahead of Legalization - In a February 18 letter, 35 House members joined Reps. Earl Blumenauer (D) and Barbara Lee (D) in urging President Biden to grant executive clemency for non-violent cannabis offenders. The lawmakers cited the growing number ....
Latest Wave of Cannabis Legalization Brings New Marketing and Brand-Building Opportunities for Businesses of All Stripes As regulations ease up on the advertising of cannabis, out-of-home advertising will remain a powerful, highly effective and incredibly accessible channel for cannabis brands. Among other things, the 2020 U.S. election cycle ushered in another wave of cannabis legalization. Five states Arizona, Montana, Mississippi, New Jersey and South Dakota voted in favor of legalizing cannabis in some form, adding to an already growing list of 33 states and further demonstrating that attitudes are becoming more progressive and less taboo. The advertising industry is eager to do its part to ensure this billion-dollar business can thrive to its fullest potential. However, the barriers to entry are significant. Many media channels, particularly online, still will not accept cannabis ads. ....
Simply Pure Developing Franchise Model, Cause-Based Brand The company plans to partner with social equity licensees to establish firm footholds in the industry and obtain generational wealth. Purpose underlies Simply Pure’s expansion into the business model that is synonymous with company names like McDonald’s and Taco Bell. “Simply Pure will continue as being a dispensary model that we’ll be looking at franchising across the U.S. and working with social equity partners to be able to give them a turnkey operation,” said Wanda James, Simply Pure’s CEO and owner. It’s all part of an effort to welcome people of color, women and veterans into the industry as owners and support their success, said James, who herself is Black, a woman and a former Naval Intelligence officer. More than 10 years ago, James founded the Denver-based cannabusiness with her husband, chef and restaurateur Scott Durrah. It has since grown into a formidable operation with cultivatio ....