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Pollstar | Voices Of Live: Dionne Harmon On How The First Black-Produced Super Bowl Halftime Show Came Together


By: Geoff Walker
Dionne Harmon, the first female Black producer of the Super Bowl Halftime Show, which this year was produced by Roc Nation and Jesse Collins.
Dionne Harmon, Executive Vice President of Content & Strategy at Jesse Collins Entertainment (JCE), is an anomaly within an anomaly. Not only is she a Black woman executive in the entertainment business (of which there are sadly all too few), but she also is the first Black female producer of the Super Bowl halftime show, which this year featured a complex and artful performance by The Weeknd.
The show featured pyrotechnics, The Weeknd’s bandaged army, a full choir, and, of course, the singer’s impressive catalogue of pop hits built over the last decade. Here, Harmon discusses JCE’s work on Kendrick Lamar’s Coachella show, how the Super Bowl gig came together (including Zoom calls with 130 people) and stealing her mom’s records.   ....

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The Weeknd's Super Bowl Performance Will Become a Documentary


The Weeknd’s Super Bowl Performance Will Become a Documentary
The Weeknd’s Super Bowl Performance Will Become a Documentary
Showtime’s “The Show” will provide behind-the-scenes footage of the historic 2021 Super Bowl Halftime presentation.
Showtime’s “The Show” will provide behind-the-scenes footage of the historic 2021 Super Bowl Halftime presentation.
February 15, 2021
The Weeknd’s Super Bowl appearance is truly the gift that keeps on giving: Showtime has announced that the meme-ridden performance will be the main subject of “The Show,” a new documentary that promises to take the audience behind the scenes of the mega-production. 
Directed by Nadia Hallgren – who’s also behind the Michelle Obama documentary “Becoming” – and produced by Pepsi’s in-house content studio and Boardwalk Pictures, the 90-minute film will chronicle the months of work leading to the big day and the challenges faced by the team to make the product ....

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With THE SHOW, SHOWTIME® Premieres Exclusive Inside Look At The Making Of The Pepsi Super Bowl LV Halftime performance


Press release content from PR Newswire. The AP news staff was not involved in its creation.
With THE SHOW, SHOWTIME® Premieres Exclusive Inside Look At The Making Of The Pepsi Super Bowl LV Halftime performance
February 12, 2021 GMT
NEW YORK, Feb. 12, 2021 /PRNewswire/ SHOWTIME has announced that it will air THE SHOW, a 90-minute feature documentary that will provide a unique, first-ever look into the making of the Pepsi Super Bowl Halftime Show. This year’s show starred The Weeknd and was executive produced by Emmy nominee Jesse Collins (BET Awards, Grammy® Awards, Oscars®), Roc Nation and directed by acclaimed multi-award nominated Hamish Hamilton (who has directed the Halftime Show since 2010). Directed by Emmy nominee Nadia Hallgren (Becoming), THE SHOW is produced by the Pepsi in-house content studio and Boardwalk Pictures (Cheer, Chef’s Table) and will premiere later this year. ....

New York , United States , Lila Nikole , Jesse Collins , Bruce Rodgers , Dionne Harmon , John Lewis , Todd Kaplan , Lauren Cioffi , Kent Sevener , Nadia Hallgren , Hamish Hamilton , Viacomcbs Inc , Showtime Digital Inc , Academy Award , The Movie Channel , Goop Lab , Nonfiction Program , Showtime Networks Inc , Acceleration Agency , Pepsi Super Bowl Halftime , Roc Nation , Halftime Show , Boardwalk Pictures , Pepsi Super Bowl Halftime Show , Executive Vice President Content Acquisition ,