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Kendrick Lamar & Roddy Ricch Invest In MixedByAli's EngineEars


Kendrick Lamar, Roddy Ricch, YG + More Invest In MixedByAli s EngineEars
Published on:
May 6, 2021, 4:48 AM
Kendrick Lamar, Roddy Ricch and YG are among a number of artists, producers and label figures investing in TDE in-house engineer MixedByAli‘s EngineEars platform.
The music-making platform is designed to transform the way engineers, songwriters and producers run their businesses, with the company reaching a pre-seed goal of $1 million. Other investors include DJ Khaled, Russ, Mustard, Ella Mai, Bas, Kenny Beats, Smino, Masego, Cardo, Young Guru, Dreamville’s Ibrahim Hamad, XO’s La Mar Taylor, 10 Summers’ Meko Yohannes and indie label EQT.
MixedByAli wrote on Instagram, “For over two years I’ve been taking my time really understanding the real problems in my industry. From all of this research, what Ive realized is that the problem is there are minimal tools provided to audio engineers to set us up for success, and very little access for artis ....

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EngineEars Scores $1M In First Funding


socaltech.com
Los Angeles-based
EngineEars, a new startup that helps connect audio engineers with clients, said on Wednesday that it has raised $1M in a pre-seed funding round. The funding was led by Slauson & Co., and also included Kendrick Lamar, Roddy Ricch, Russ, Mustard, DJ Khaled, YG, Ella Mai, Bas, Smino, Masego, Cardogotwings, Young Guru, Kenny Beats, Ibrahim Hamad of Dreamville, La Mar Taylor of XO, Meko Yohannes of 10Summers, and indie-record label EQT. The company, led by Derek Ali, says it is developing a new technology platform for mixing engineers, handling every from acquiring clients through facilitating a mix and handling finances, scheduling of mixing time and streamlining of the mixing process, handling pricing negotiation, storing and archiving project files, and connecting those engineers with artists. Ali is an audio engineer; the company s other co-founder is Dan Maynard (COO), who the company said co-founded the Canadian Apparel Company, Noble Gent ....

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Daniel George of Limitless on the Heat, Bills, Jordan Brand, and Connecting With Young Fans


Daniel George | Photo illustration by Ashley Epping
Daniel George is founder and CEO of Limitless Creative Co., a full-service marketing agency that continues to redefine and reimagine marketing, advertising and experiential.
Limitless has created and executed disruptive events and activations for a roster of clients that includes Nike, EA, the NBA, Jordan Brand, the White House, FIFA, NCAA, Stephen Curry, Kevin Hart, Beyoncé, the NFL, Red Bull, Rakuten, The Players Tribune, Noon, Balmain, Farfetch and more. Limitless thrives in a largely underserved and misunderstood market helping companies bridge the gap to reach the millennial and Gen Z consumers.
Prior to starting Limitless, Daniel consulted for Nike on disruptive marketing campaigns, connecting with core consumers to drive product demand. He holds a bachelor of arts and science degree from Inter American University of Puerto Rico.  ....

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