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Everyone's Searching for Something in Trade Me Spot


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Charming spot from FINCH director Wade Shotter and Colenso BBDO celebrates what we re all searching for
Trade Me has launched a new brand campaign via Clemenger Group this week, doubling down on the myriad of reasons why Kiwis trust Trade Me to get them through all of life’s moments. 
The charming suite of new ads for the iconic Kiwi brand are now running across TV, social, and OOH.
Directed by Wade Shotter of FINCH, who recently returned home from the UK, the films show people from all over the country turning to a place they trust to create the life they want. Each scene is substantiated by Trade Me search data. ....

New Zealand General , New Zealand , United Kingdom , Lakshman Anandanayagam , James Perrin , Levi Slavin , Corey Esse , Wade Shotter , Sarah Oleary , Caroline Brown , Rebekah Bex Kelly , Craig Matuschka , Troy Goodall , Julian Currin , Ziga Zupancic , Clemenger Group , Media Agency , Production Company , Saraho Leary , Brand Manager , Bex Kelly , Kristian Eek , Creature Post , Matic Prusnik , Liquid Studios , Everyone X27s Searching For Something In Trade Me Spot ,

Wattie's and FCB NZ Feed the Love With New Brand Campaign


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Campaign celebrates the seemingly small, but very meaningful things New Zealanders do every day to feed the love
Wattie’s new brand campaign, launching this week via FCB New Zealand, invites Kiwis to “feed the love” using their iconic products to deliver the message.
Says Leisa Wall, ECD, FCB: “It’s a celebration of the little moments. We break bread with those we care about most and in that simple gesture, we say a lot. We might not literally speak the words ‘I care about you’, but we don’t have to. That moment and the offering of food says it all.” ....

New Zealand , New Zealanders , Scott Kelly , Rachel Lees , Mike Newport , Kiri Hyde , Rebecca Casey , Abigail Greenwood , Amanda Langkilde , Anastasia Doniants , Olivia Miller , David Shirley , Josh Oneill , Simon Pengelly , Amelia Bromley , Melina Fiolitakis , Peter Vegas , Rebekah Bex Kelly , Sam Knight , Maria Ines Manchego , Emily Jagger , Jenni Doubleday , Creative Services , Production Company , Creative Agency , Love With New Brand ,