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Design: Neha RaneLocation: IndiaProject Type: Student ProjectSchool: MIT Institute of Design, PuneTutor: Prof. Ranjana DaniPackaging Contents: Menstrual Hygiene KitPackaging Substrate / Materials: Stone paper, White Kraft paper, Amber glass bottle Current scenario: Tampons are a practical and easy-to-use product, but they are not well-known in Indian marketplaces. Customers are not en. ....
Printing Process: Offset Printing To beer or not to beer, is definitely not the question In the current market scenario, most of the urban people are unaware of the local alcoholic drinks across the country, making their taste palette monotonous. The ingredients of these alcoholic drinks are organic and has a huge scope of attracting the audience, who are constantly looking forward to a healthy lifestyle. BRAND STORY O ale is an Indie Rice beer brand looking at commercializing the authentic Rice beer of Ziro, Arunachal Pradesh, India, popularly known as O , with a twist for the taste palate of it s fairly urban audience. The beer is brewed by the local women of Ziro, promoting employment to women from Ziro, further enhancing the authentic experience of the indigenous drink. The beer taking the root inspiration from the authentic rice beer of Arunachal, is added with the locally grown wild fruit Kiwi , for infusing an authentic wild flavour and addi ....
CURRENT SCENARIO During the pandemic, the Indian frozen foods market reached a value of INR 105.6 billion in 2020. The market consists of frozen vegetables, frozen fruits, frozen vegetable snacks, and frozen meat products. The people who have shifted to the frozen food scene have the purchasing power, like to try new things & choose to go for safer options as far as their eating habits are concerned. With improving living standards people prefer convenient food products that offer less meal preparation time and ease of consumption. India’s large young population and influence of western food culture have changed their food habits and lifestyles. ....
Design: Anushri ShivkarLocation: IndiaProject Type: Student ProjectSchool: MIT Institute of Design, PuneTutor: Prof. Ranjana DaniPackaging Contents: Jaggery based FudgePackaging Substrate / Materials: Paperboard (Sugarcane waste), boxboard and butter paper Jaggery is the golden ingredient of many Indian desserts and gravies. It has always been a great part of Indian traditional cooking . ....
Tutor: Prof. Ranjana Dani Packaging Substrate / Materials: Paperboard Printing Process: Offset Printing with Spot UV emboss The project undertaken is for a hypothetical brand that sells flavoured Gourmet jaggery fudge. The project covers the process of branding, illustration, packaging design, and content writing for their product. Fudgery is a hypothetical brand handcrafting Gourmet Jaggery Fudge with a fusion of different flavours. Nowadays the hectic lifestyle does not allow people to reflect on how the food they eat affects their physical system (in a positive or a negative way). One of the best ways to bring the digestive system back on track is to include Jaggery in everyday diet. Jaggery is the golden ingredient that can help people keep medicines at bay. Fudgery is introducing Healthy Gourmet Jaggery Fudge, which is a better and easier way to consume jaggery or include jaggery in your diet. ....