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ABOUT: Join Us to Launch JB MacKinnon’s New Book: ‘The Day the World Stops Shopping’ read more J.B. MACKINNON is the author or co-author of five books of non-fiction. An award-winning journalist, his work has appeared in the New Yorker, National Geographic and the Atlantic, as well as the Best American Science and Nature Writing anthologies. He is an adjunct professor of journalism at the University of British Columbia, where he teaches feature writing. MacKinnon’s latest book is The Day the World Stops Shopping, a thought-experiment that imagines what would happen to our economies, our products, our planet, our selves if we committed to consuming far fewer of the Earth’s resources. Previous works are ....
The Vancouver-based author, known for his book The 100-Mile Diet, said it’s a piece of research that is often parroted. However, he says the flip side needs more attention. It’s why he applied that thinking while writing his new release, The Day the World Stops Shopping, which explores what would happen if we dramatically altered our consumption habits. MacKinnon says there are real world examples of countries, such as Ecuador, that are the opposite of America: If everyone consumed like the average citizen, we’d only need one planet. Get top stories in your inbox. Our award-winning journalists bring you the news that impacts you, Canada, and the world. Don t miss out. ....