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Dairy: Cheese: Top Products 2020

By Kevin White2020-12-18T00:01:00+00:00
Source: Unsplash
Brits might be divided over Brexit and coronavirus rules, but they are united in their love of cheese. Driven by an increase in scratch cooking and a resurgence in homemade sarnies, consumers spent a quarter of a billion pounds more on cheddar and the like this year. That saw the category’s value sales climb by 10.4% to a record-breaking £2.7bn.
Cheese was near-ubiquitous in shoppers’ baskets – and in their kitchens. A poll in July of 1,053 people by the Speciality Cheesemakers Association found that 25% used cheese when cooking once a week, with 28% using it twice a week, 15% three times a week, and 11% four to six times a week. ....

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Alcohol: Beer & cider: Top Products 2020

By Daniel Woolfson2020-12-18T00:01:00+00:00
Brits bought an extra 382.6 million litres of lager, ale and cider this year
It’s been a stellar year for Stella Artois. An extra 287.9 million litres of the UK’s favourite lager passed through tills as Covid-19 hit Britain, adding just under £105m to its value. That’s the largest gain of any non-tobacco brand – ahead of huge names such as Coca-Cola and Pepsi.
Stella’s not alone in its soaring success. Other big-name lagers are some of the highest-grossing brands in this entire Top Products report.
Take the £92m gains made by San Miguel, distributed by Carlsberg in the UK. Combine this with the fact Carlsberg’s core pilsner has achieved growth of £17.8m, and the once-beleaguered supplier is in a healthier position than it’s been in some years. ....

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Personal care sales go down the toilet as Brits focus on germs

By Emma Weinbren2020-12-18T10:55:00+00:00
Deodorant sales fell £47.1m; hair styling lost £37.5m; shampoo sales fell £15m and £25m was shaved off razor sales
Brits have let themselves go since the pandemic, spending £340m less on personal care items such as cosmetics, deodorants, toothbrushes and razors in the past year.
Cosmetics was the fastest-falling category in grocery over the past year, down £183m to £648m in the 52 weeks to 5 September 2020, found Nielsen data for The Grocer’s Top Products 2020 survey.
“Reduced interactions and events, coupled with the need to wear face masks in public places, meant the cosmetics category became one of the fastest-falling categories of 2020,” said Rachel White, retail intelligence leader at Nielsen UK & Ireland. ....

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Top Products Survey 2020: How Food Came Home

By Megan Tatum2020-12-18T00:01:00+00:00
We teamed up with Nielsen to review the performance of the leading brands, and own label, in 108 categories, from alcoholic drinks to tobacco, via condoms, bleach, ready meals and, of course, toilet paper
To see the performance of the brands and own-label in a specific category, select it from the drop down menu at the top of the page, or from the list at the bottom.
There’s a long story and a short. The short story for UK grocery in the past year is one of unprecedented growth. Overall retail sales of fmcg grew by £9bn or 8% [Nielsen 52 w/e 28 November 2020], with 78% of the 108 sectors tracked in The Grocer’s Top Products Survey recording value growth. In fact, more than a third (36%) saw double-digit growth this year, as food and drink shifted from out of home to take-home. ....

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Corona defies coronavirus link with extra £68m sales

It wasn’t the only beer brand to triumph as the closure of the hospitality industry for large chunks of the year sent Brits to the mults for booze.
As our Top Products report reveals, Stella (up £105m), San Miguel (up £92m) and Birra Moretti (up £66m) all made gains. The lager category alone added almost £800m.
Spirits, still wine and RTDs also reaped the benefits of the surge in at-home drinking, growing by a combined £1,355m.
In fact, the only loser in booze was champagne: volumes dropped 3.5% over the year, as homebound Brits cut back on celebrations amid the depressing news cycle. ....

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