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Event time: 10am – 12pm AEST Event Description: Pinterest will host its first ever advertiser summit, Pinterest Presents, on March 3rd, 2021. The virtual experience will provide the global marketing community an exclusive look at the company’s latest ad product updates and new ways to reach 450 million Pinterest users. Hosted for advertisers in key markets including the US, UK, France, Germany, Canada and Australia, the virtual summit is designed to inspire and spark creativity among its audience and provide marketers with an exclusive look at the company’s latest ad product updates which offer even more opportunities for advertisers on the growing platform. ....
Pinterest to Host Pinterest Presents as First Global Advertiser Summit The virtual event will provide the global advertising community an exclusive look at the company s latest research and ad product updates to engage it s more than 450 million monthly Pinners News provided by Share this article Share this article SAN FRANCISCO, Feb. 9, 2021 /PRNewswire/ Pinterest (NYSE: PINS) announced today that it will host its first ever advertiser summit, Hosted for advertisers in key markets including the US, UK, France, Germany, Canada and Australia, the virtual summit is designed to inspire and spark creativity among its audience and provide marketers with an exclusive look at the company s latest ad product updates which offer even more opportunities for advertisers on the growing platform. ....
Vanity is more dangerous than COVID in 2021 Success and recovery in a post-COVID world involves more than an obsession with metrics, argues The Code Company managing director Ben May. January 13, 2021 10:28 by BEN MAY How will you measure success as a media operator in 2021? Will you base it on how many people visit your website? Or how big your social audience is? And what if you’ve relied on physical indications of success, like event attendees, sponsorships or print sales – what happens now? There’s no shortage of articles lamenting the catastrophic effects of 2020 on traditional publishing models. Here’s a random selection: ....
Gaming outfit Mighty Kingdom completes $4m pre-IPO December 21, 2020 3:30 Australia’s largest independent game studio, Mighty Kingdom, has completed its A$4 million pre-initial public offering (pre-IPO). The announcement: It received strong demand from institutional, family and sophisticated investors, resulting in a heavily over-subscribed offer, exceeding expectations. Mighty Kingdom- Anthony Lawrence and Philip Mayes. (Photo Credit James Elsby). Founded in Adelaide in 2010, Mighty Kingdom has grown to over 80 developers, with minimal outside investment. In the past decade it has released more than 20 games to more than 50 million players worldwide across multiple platforms. ADVERTISEMENT Mighty Kingdom Founder and CEO, Philip Mayes, said strong partnerships with some of the world’s largest brands such as LEGO, Disney and Sony have trusted the company with their brands and Mighty Kingdom has developed technical know-how to validate its game ....
Ex-ABC boss Michelle Guthrie to chair games developer Mighty Kingdom Share Mighty Kingdom has completed a $4 million pre-IPO fund raising which chief operating officer Tony Lawrence said was heavily over-subscribed. Former ABC managing director Michelle Guthrie will chair games developer Mighty Kingdom. Dominic Lorrimer Mr Lawrence said growth rates had risen during the pandemic as more people stayed at home and played a variety of games. The company works on games for mobile phones, PC platforms and the popular console market where Microsoft Xbox, Sony PlayStation and Nintendo Switch are fierce rivals. We ve seen very healthy growth in multi-player games in particular, Mr Lawrence said. ....