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But it doesn t mean you have to stay there forever. On Tuesday, Every, the business-centric newsletter bundle formerly known as Everything, announced that after one year on Substack, it had moved to a custom-built website, taking its subscribers, contributors, and revenue along with it. In doing so, the chief architects of Every, Dan Shipper and Nathan Baschez, borrowed a technique first popularized by Discourse Blog, a left-leaning political publication that was born on Substack but migrated to its own website after reaching a critical mass. Like the Discourse Blog founder Aleksander Chan, Shipper and Baschez pointed to the technical limitations of Substack as a key reason for leaving the platform. Before launching Everything, Baschez was one of Substack s first hires, a role that left him uniquely positioned to understand the capabilities of the platform. ....
Vanity is more dangerous than COVID in 2021 Success and recovery in a post-COVID world involves more than an obsession with metrics, argues The Code Company managing director Ben May. January 13, 2021 10:28 by BEN MAY How will you measure success as a media operator in 2021? Will you base it on how many people visit your website? Or how big your social audience is? And what if you’ve relied on physical indications of success, like event attendees, sponsorships or print sales – what happens now? There’s no shortage of articles lamenting the catastrophic effects of 2020 on traditional publishing models. Here’s a random selection: ....
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