New Delhi: Madison Digital on Friday announced the promotions of Chintan Soni and Kosal Malladi to vice presidents. Soni joined the organisation in September 2013, while Malladi joined in 2018, and both have played an instrumental role in the growth and success of Madison Digital, the organisation said in a statement.
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Madison Media acquires Crow’s Nest in Kolkata
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One of India’s largest homegrown communication groups Madison World has acquired a Kolkata-based full-service digital agency, Crow’s Nest.
The acquisition agenda
Madison World founded in 1988 by the ad veteran Sam Balsara has been a leading and possibly the only formidable indigenous player in the competitive Indian advertising market that has been mostly led by global networks like WPP, Publicis, IPG, Havas among others.
As per Vikram Sakhuja, partner and group CEO, Madison Media, “the acquisition would help grow the group’s overall digital practice in Kolkata Office and for Eastern India market, and also add considerable heft to Madison’s social, content and creative agenda.”
Madison Media buys Crow’s Nest
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Synopsis
Madison Digital, a part of Madison World, has the digital mandate for Godrej Properties, Asian Paints, Abbott, and several others.
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Madison Media has acquired Kolkata-based full service digital agency, Crow’s Nest which has works with companies like
Bandhan Bank, Vivo West Bengal, M P Birla Group among others. After the acquisition, Crow’s Nest will fully integrate with Madison Digital and operate as Madison Digital Kolkata.
Madison Digital, a part of Madison World, has the digital mandate for