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Ricola names social media agency for Southeast Asia Details 18 January 2021 Ricola has appointed content marketing agency Green Park Content (GPC) to manage social media duties for Southeast Asia for a year, following a pitch held in August 2020. GPC s spokesperson told MARKETING-INTERACTIVE that the agency was chosen because Ricola liked the work of its creative team on last year s Goodness Inside campaign, where it was responsible for producing the brand s social media assets during the pandemic. At the same time, e-cigarette brand Relx has also tapped GPC to handle the brand s SEO and content production in Asia for a year, following a pitch last August. GPC said both clients aim to centralise their agencies and look to GPC as it has a regional presence. GPC is headquartered in London and expanded into Jakarta and Singapore in 2017 and 2018. The agency is in the process of planning, strategising, and producing assets which will roll

City ofUnited kingdomJakarta rayaFe husaintMarcelo bittencourtMartin niensAsia pacificLeo burnettGreen park contentSoutheast asiaGoodness insideArcade indonesiaStrategy directorPublicis groupe indonesiaSoutheast asianநகரம் ஆஃப்