Indiantelevision com s The Ad Linx Reporter dated 21 April 2021 - Global and Indian advertising news, information and data at your fingertips
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MMA India names Amit Jain, Managing Director of L Oréal India as Chairperson of MMA India Board of Directors
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Jain is the managing director of L’Oréal India
20 Apr, 2021 - 06:50 PM IST | By indiantelevision.com Team
MUMBAI: MMA, formerly known as the Mobile Marketing Association, has appointed L’Oréal India managing director Amit Jain as chairperson of its India board of directors. Jain succeeds Priya Nair, who is the executive director – beauty and personal care at Hindustan Unilever. Nair will move into a new role as chair emeritus of MMA India. “MMA has been doing stellar work in helping marketers use insights and tools to harness the convergence of marketing and technology to drive personalised and customised engagement, in line with evolving consumer needs and purchase behaviour. I am delighted to take on this role and lead MMA’s commitment to shape the future of marketing today by bringing brands closer to consumers through connected consumer journeys, Jain said.