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Jollibee launches Family Thanksgiving Month


BusinessWorld
May 6, 2021 | 12:03 am
FAMILY sits front and center in fast food giant Jollibee’s latest campaign called “Family Thanksgiving Month” (to be held annually henceforth every May). This was launched via a press conference on both Zoom and Facebook Live last week featuring media personalities Edric and Joy Mendoza. Still, the star of the show was the star of yet another Jollibee commercial, actress Anne Curtis.
“For us at Jollibee, this [pandemic] brought about a very powerful truth: all of us are spending more time with our families, and it has never happened before, and might never happen again,” said Jollibee Foods Corp. (JFC) Philippines Country/Regional Marketing Head and Jollibee Philippines Marketing Head Francis Flores about the impetus of the campaign. ....

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ABS-CBN Global Enters Landmark Deal with Hong Kong's Leading Telco, SmarTone ⋆ Starmometer


Posted on April 15, 2021 by ABS-CBN // 0 Comments
9SHARES
ABS-CBN Global, the largest international producer and distributor of Filipino entertainment content, and SmarTone Mobile Communications Limited, the leading telecommunications company in Hong Kong, have agreed to unite their efforts to provide quality service to Filipinos in the territory, which they announce through a virtual contract signing ceremony.
The partnership strategically aligns both market leaders by integrating TFC’s biggest library of Filipino content and SmarTone’s dedication in bringing innovative service and inspiring projects to the community.
This also marks another milestone in ABS-CBN Global’s innovation and technology agenda as it furthers its undertaking to connect more than 200,000 Filipinos in Hong Kong to their families back home, especially with the ongoing pandemic, through information and entertainment that will soon be more easily and affordably accessed through SmarTo ....

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