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Last modified on Sat 10 Jul 2021 03.01 EDT Pubs in England are expected to sell 13m pints on Sunday but strict rules on customer numbers mean hosting the historic final will not be enough to rescue their struggling finances. Billed as the closest thing to being in the stadium itself, sales in bars or pubs showing sport are usually 200-300% higher on big match days during a normal year. However, capacity constraints mean although sales during Euro 2020 are up about 60% on match days, that is only in comparison with poor takings over the past Covid-hit year. “We are seeing an uplift in drinks sales on match days but because of capacity constraints it is nowhere near as much as it would usually be,” said Kate Nicholls, the chief executive of industry trade body UKHospitality. As a rule, pubs were only taking 70% of their usual sales which was not enough to break even, she said. ....
'It's Freedom Day, NOT free-for-all day': Pub chain boss says he doesn't want a 'scrum at the bar' dailymail.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from dailymail.co.uk Daily Mail and Mail on Sunday newspapers.
Here we go again! England through to the next round means a mid-week party for fans as they gear up for Wednesday’s game Supporters are gearing up for another wild mid-week party full of booze after England defeated Ukraine 4-0 at the Stadio Olimpico in Rome this evening The Three Lions take on Denmark in the Euro 2020 semi finals on Wednesday Fan zones in London, Manchester, Newcastle and more likely to be packed again Fears pubs and stores could be drunk dry in the wake of England s Euro success ....
Expat supporters from Dubai, Switzerland, Spain, Prague and France were among the first arrivals in the city England will take on Andriy Shevchenko s Ukraine at Stadio Olympico in Rome, but Italy remains on amber list Regulations in Italy mean fans have needed to have spent five days in quarantine and bring back negative test This means those in the stand will either be those who call Italy their new home, or who have travelled from EU It comes amid fear football fans will drink pubs and stores dry because of possible beer shortages at weekend ....
'Trust in Southgate': England fans arrive in Italy Euro 2020 quarter final with Ukraine dailymail.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from dailymail.co.uk Daily Mail and Mail on Sunday newspapers.