Finolex Pipes asks consumers to use and forget the brand
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The witty ads from the campaign drive home the durability and reliability of the brandâs products.
The latest campaign for leading PVC pipes and fittings brand Finolex Pipes urges the consumers to use its products once and then forget the brand.
The campaign â
Ek baar lagwaiyye aur humara naam bhool jaiyyeâ includes a series of witty ads featuring former cricketer Virender Sehwag. The ads drive home the durability and reliability of the brandâs products.
Conceptualised by Ogilvy, the central campaign idea is that people tend to forget who is behind many things in life that stand the test of time - like Finolexâs long lasting pipes.
Ogilvy crafts a witty campaign for Finolex Pipes
The central campaign idea is that people tend to forget who is behind many things in life that stand the test of time â quite similar to Finolex pipes
Click on the Image to watch the TVC.
Ogilvy has conceptualised an advertising campaign for Finolex Pipes, consisting of a series of witty ads featuring former cricketer and master blaster batsman Virender Sehwag.
The central campaign idea is that people tend to forget who is behind many things in life that stand the test of time â just like Finolex long-lasting pipes. Sehwag brings this idea alive across four funny, enjoyable and memorable stories. The campaign is being shown on television and digital platforms.
Finolex Pipes and Ogilvy come together to create a new campaign adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Case registered against Finolex Industries owner Prakash Chhabria: Report
A family spokesperson for Prakash Chhabria said the Pune Police has registered a case based on Deepak Chhabria’s complaint over a family dispute ongoing since 2016.
Prakash Chhabria, Finolex (Photo Credit: Prakash Javadekar/Twitter)
A case has been registered against Prakash Chhabria of Finolex Industries by the Maharashtra Home department, three months after it began probing a complaint by Chhabria’s cousin Deepak Chhabria.
The department, which had begun the investigation to find out if an FIR was registered after Deepak’s complaint, has now also recommended a departmental probe against the Pimpri-Chinchwad police commissioner for the FIR not being registered last year,
Union Budget 2021: Manufacturing sector expects tax reforms, support for expansion of distribution, supply chain As India moves ahead on its growth trajectory, with partial recovery from COVID-19, a strong impetus in manufacturing through the Union Budget 2021 is crucial FP Staff January 31, 2021 20:48:22 IST Representational image.
In its December
State of the Economy report, the Reserve Bank of India (RBI) revealed that the nation is emerging from the economic slump much faster than anticipated. As India moves ahead on its growth trajectory, with partial recovery from COVID-19 , a strong impetus in manufacturing through the Union Budget-2021 is crucial, say major players in the sector.