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Ogilvy crafts a witty campaign for Finolex Pipes

Ogilvy crafts a witty campaign for Finolex Pipes The central campaign idea is that people tend to forget who is behind many things in life that stand the test of time — quite similar to Finolex pipes Click on the Image to watch the TVC. Ogilvy has conceptualised an advertising campaign for Finolex Pipes, consisting of a series of witty ads featuring former cricketer and master blaster batsman Virender Sehwag. The central campaign idea is that people tend to forget who is behind many things in life that stand the test of time — just like Finolex long-lasting pipes. Sehwag brings this idea alive across four funny, enjoyable and memorable stories. The campaign is being shown on television and digital platforms.

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