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Grab's Father's Day film via VMLY&R COMMERCE generates over 7 million views in just one week – Campaign Brief Asia


July 16 2021, 9:05 am | BY Kim Shaw | No Comments
Leading Southeast Asia superapp Grab, and VMLY&R Commerce have generated over 11 million views to date for a new 2021 Father’s Day campaign, which pays tribute to the thousands of dads on the Grab platform.
 
Launching in Cambodia, Malaysia, Philippines, Singapore, Vietnam between June 11-20, in line with each country’s Father’s Day celebrations, the standalone campaign, entitled: “Happy Father’s Day – A GrabDad’s Story” explores what it means to be a father. The sentimental film salutes hard working dads across the region, highlighting the key roles they play, not only for their families, but also in business and the community. ....

Republic Of , Woei Hern Chan , Leading Southeast Asia , Grabdadt Shirts , Regional Head , Country Marketing , Southeast Asia , Executive Creative Director , குடியரசு ஆஃப் , பிராந்திய தலை , நாடு சந்தைப்படுத்தல் , தென்கிழக்கு ஆசியா , நிர்வாகி படைப்பு இயக்குனர் ,

网红第一城的逆袭史,重庆是怎么成为「魔幻雾都」的?


2021-07-10 09:35:30 来源: 36氪
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  封面图
  为了吃到网红火锅,等桌100多号; 为了拍到洪崖洞,步行三四公里; 为坐两江游轮,排了将近三个小时的队..
  
在网红城市重庆,这些情况都是常态。
  重庆的网红打卡点
  虽说新时代打工人的旅游理念早就变成了“出门就是换个酒店躺平”,但到了重庆,可能你还是 ....

Yang Zhao , United States , Xiamen Sanya , Xinjianga Xinjiang , Hengdian Xiangshan , Aci Office , Tourism Network , Central Bank , Management Department , Cover Figure , City Chongqing , Guo Chongqing , Step Chongqing , Dark Horse , Guilin Yunnan , Yunnan Light , Peak Jun , Imperial Palace , Director Chongqing , City Meng , Chongqing City Hall , Western Phoenix , Millennium Shandong , City Marketing , Features View , Liberation Monument ,