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Direct Global, Downtown Guelph BIA and York-Eglinton BIA to Co-Found the Direct Co-operative


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TORONTO, May 7, 2021 /PRNewswire/ Direct Global is excited to announce the Downtown Guelph BIA (Business Improvement Area) in Guelph, Ontario, the York-Eglinton BIA in Toronto, have, together with Direct Global, co-founded the Direct Co-operative (Direct Co-op) – a multi-stakeholder co-operative that is owned by its members. The Downtown Guelph BIA is headed by Marty Williams, who also serves as the President of OBIAA (Ontario Business Improvement Area Association) representing all Ontario BIAs and more than 100,000+ local businesses.
This comes after a monumental week for Direct Global, beginning with the Caravan of Courage which took place in 4 cities simultaneously (Toronto, New York, Los Angeles and San Francisco) uniting gig workers and small businesses, followed by the endorsement from the United Nations under its Sustainable Development Goals, which was led by Stephen Belafonte, a Hollywood film and music producer and di ....

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Waterloo Region businesses adjust and blossom during pandemic


 
KITCHENER
Two Waterloo Region businesses have found ways to adjust to the online-centric world of business during the COVID-19 pandemic and are now doing better than they ever have.
The Sew Rustic in New Dundee and The Kitchener Academy of Music have both taken advantage of online sales and marketing in order to continue operating.
Sarah Tielman, the owner of the soy candle company, sold her candles in stores big and small before the pandemic.
With the latest shutdown, she says she’s focusing all her energy on social media.
“I basically marketed my items through their channel,” said Tielman. “I really dove into everything social media, everything, and got out of my comfort zone.” ....

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