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Leading Digital ABM Platform Madison Logic Named 2021 Winner of New York City Top Workplaces


Leading Digital ABM Platform Madison Logic Named 2021 Winner of New York City Top Workplaces
Madison Logic Continues Investment in Team and Innovation to Accelerate Growth
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NEW YORK, May 3, 2021 /PRNewswire/  Madison Logic - the leading global digital Account Based Marketing (ABM) platform - builds upon previously reported success in client retention and revenue with the announcement of a New York City Top Workplaces 2021 Award from Energage and AM Metro New York. The award validates the success of a record year for business performance and is reflected by team expansion across all three global regions in 2020. The company has plans to continue team expansion over the next year, including adding talent across the U.S., EMEA and APAC. ....

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Accelerating ABM journeys, a better conference handout: Thursday's daily brief


Plus, take our Martech Replacement Survey
Kim Davis on April 1, 2021 at 10:00 am
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Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does,
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Good morning, Marketers, and have you changed your stack recently?
A lot of things have changed for marketers over the last year, in bad ways as well as good. That much is evident from our second story below, reporting on a survey of U.S. marketers conducted for Sitecore. One positive: 77% of those surveyed said they had seen innovation over the past year and were able to build a more advanced tech stack. ....

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Global ABM Platform Madison Logic Reports Record Growth and Client Retention Across All 3 Regions


Global ABM Platform Madison Logic Reports Record Growth and Client Retention Across All 3 Regions
Madison Logic also captures 6th straight category Leader recognition in latest Winter G2 Report
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NEW YORK, Feb. 10, 2021 /PRNewswire/ Madison Logic - the leading global digital Account Based Marketing (ABM) platform - is reporting record global business performance in 2020 coupled with a net customer retention rate of 155%. Madison Logic s outstanding performance across North America, EMEA and APAC is the result of key trends that took shape among B2B organizations prior to the pandemic and have since accelerated. The increased usage of digital channels, tighter alignment with sales via account-based strategies and a performance-based requirement are all trends that will continue as evidenced by the start to 2021. ....

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