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Pinterest to Host Pinterest Presents as First Global Advertiser Summit The virtual event will provide the global advertising community an exclusive look at the company s latest research and ad product updates to engage it s more than 450 million monthly Pinners News provided by Share this article Share this article SAN FRANCISCO, Feb. 9, 2021 /PRNewswire/ Pinterest (NYSE: PINS) announced today that it will host its first ever advertiser summit, Hosted for advertisers in key markets including the US, UK, France, Germany, Canada and Australia, the virtual summit is designed to inspire and spark creativity among its audience and provide marketers with an exclusive look at the company s latest ad product updates which offer even more opportunities for advertisers on the growing platform. ....
Dive Brief: Pinterest will host its first global advertiser summit, positioning the platform as a destination where brands can reach consumers at various points on the shopper journey, according to a news release. Called Pinterest Presents, the event will be hosted virtually on March 3, with content tailored to various regions including the U.S., U.K., France, Germany, Australia and Canada. Speakers include Pinterest chief executive Ben Silbermann, CMO Andréa Mallard and Dan Lurie, head of growth and shopping product, as well as fashion and entertainment influencers to be announced at a later date. Pinterest looks to spotlight both its commerce capabilities and its efforts to create an environment of positivity and inspiration, qualities that could make the service more appealing as brands seek to link their advertising closer to sales in a brand-safe way. ....