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Taco Bell names head of marcomms and agency partners as it enters Malaysia

Taco Bell names head of marcomms and agency partners as it enters Malaysia
Details
12 April 2021
Taco Bell recently opened its doors in Malaysia and brought on board Gitanjali Sriram as head of marketing and communications. She will oversee all advertising and communications with the collaboration of the Taco Bell International ASPAC marketing team. Sriram was previously with Publicis Groupe, last working as chief operating officer for Malaysia in 2020. She also worked at the Groupe s Manila and Dubai offices.
At the same time, it also appointed Lion & Lion and Edelman Malaysia to support the launch of its first outlet, as well as manage digital and social media and PR duties respectively for the brand. The six-month appointment for Lion & Lion follows a pitch in February with a final presentation on the 25th of the same month and has the possibility of an extension. Meanwhile, Edelman oversees media relations, earned inf ....

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8 Things We Learnt From Taco Bell Malaysia's Virtual Sneak Peek | News

8 Things We Learnt From Taco Bell Malaysia's Virtual Sneak Peek | News
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Taco Bell to finally open first Malaysian outlet

Culture
4 months
It s generally well-known that Malaysians are always up to sample something new in the F&B space, and if it s good, it sure as heck sticks.
For example: boba tea, gelato, hotpot, donuts, artisanal coffee, and more over years.
This is probably sweet music to American fast-food chain Taco Bell, who – judging by the announcement on their freshly-launched Malaysian website – are set to open their first outlet in the city of Cyberjaya really soon.
After much speculation, the world’s largest Mexican-inspired quick service restaurant reveals its first location in Malaysia: Cyberjaya, Taco Bell is coming to you! read the copy on the site. ....

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Just In: Taco Bell Confirms That Its First Location In M'sia Is In Cyberjaya

WORLD OF BUZZ
Published 4 months ago
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Back in June, we reported that a Taco Bell sign was seen somewhere in PJ and Malaysia went crazy because we can finally savour the ever so popular American Tex-Mex fast-food chain serving delicious tacos and nachos fries! Ok drooling again!
For those who might not be familiar with the brand, Taco Bell is an American chain of fast-food restaurants that serve a variety of Mexican and Tex-Mex delicacies that include tacos, burritos, quesadillas, nachos and other delicious goodness! ....

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