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dentsu Group promotes Jean Lin to executive officer to guide sustainable biz solutions

dentsu Group promotes Jean Lin to executive officer to guide sustainable biz solutions
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14 July 2021
Dentsu Group has named Jean Lin its new executive officer, effective 1 August. Lin will advise and guide the development of dentsu sustainable business solutions which will be at the core of the sustainable client solutions provided across the dentsu Japan network and dentsu international. She is currently global CEO of dentsu international s creative services line, a role she took on in 2019.
According to the agency, this proposition will accelerate client growth by bringing together dentsu s deep understanding of consumers and commitments to society, with creativity and technology, to create an ecosystem of co-creation with clients and partners to drive growth from good . ....

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Dentsu Launches Merkle Canada to Expand its Customer Experience Capabilities

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TORONTO As part of dentsu’s move to strengthen its Customer Experience Management (CXM) offering, the network announced today the expansion of its CXM services in the Americas region by launching Merkle Canada.
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Merkle’s expansion into Canada brings globally leading capabilities across data transformation, digital transformation, and customer experience management, tailored to the Canadian market and its local, social, and cultural diversity. Under the simplified model, brands gain easy access to solutions spanning CX transformation, technology consulting, program strategy, CRM/loyalty, digital experiences, commerce, and data science/analytics. ....

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