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The Hallway shrinks its Melbourne operations mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
The Hallway parts ways with Hugh Nairn May 17, 2021 9:44 Nairn’s remit at The Hallway was to assist the agency in adding more accounts, such as the Kmart digital and customer experience (CX) projects and work for Foxtel’s Binge. “I personally enjoyed my time working with Hugh and wish him all the very best in his future endeavours,” The Hallway’s chief executive, Jules Hall, told Mumbrella. Nairn said he had continued consulting to a number of businesses throughout his time with The Hallway, and that it was never an exclusive arrangement. ADVERTISEMENT “Hallway was one of my clients, it was only ever a consultant role,” Nairn told Mumbrella. ....
Christian O’Connell, Mat Rogers and Holly Ferling confirmed as Mumbrella360 full program revealed May 12, 2021 11:11 O’Connell, Ferling and Rogers Taking place on 13-15 July across 3 venues in Sydney’s CBD, the program contains 65 unique sessions focusing on a wide variety of different industry areas including a substantial program of interactive masterclasses. Dual-code rugby star Rogers will join cricketer Ferling and former AFL player and Pickstar co-founder Matthew Pavlich to discuss how brands and agencies can unlock the potential of brand ambassadorship. ADVERTISEMENT The panel will discuss unique insights from specific examples across a variety of industries around how these ambassador partnerships are driving real commercial outcomes, drastically shortening the time in which ROI is realised. ....
Plotting a path through the COVID pandemic: The trials and tribulations of travel marketing Plotting a path through the COVID pandemic: The trials and tribulations of travel marketing From airlines to travel agents, cruise lines to hoteliers and tour operators to car hire firms, the travel sector has been pulverised by the COVID-19 pandemic. Mumbrella s Steve Jones takes an in-depth look at those at the forefront of the industry and how they are fairing 12 months after the storm hit. May 4, 2021 10:12 In February 2020, our last full month of unrestrained liberty, when we boarded aircraft with carefree abandon, and went cheek by jowl to grab bags from overhead lockers, more than 1.5 million people arrived in Australia by air. ....
The true cost of pitching to be revealed in a game show at Mumbrella360 May 3, 2021 9:03 The game show will be hosted by SI Partner’s Julia Vargiu Spark Foundry CEO Imogen Hewitt will be joined by IAG CMO Brent Smart, Cummins & Partners partner Sean Cummins, Tourism Australia’s CMO Susan Coghill, The Hallway’s founder Jules Hall, AANA CEO John Broome, Trinity P3’s founder and global CEO Darren Woolley with SI Partner’s director Julia Vargiu to host. Two more contestants will be revealed in the near future. ADVERTISEMENT Called ‘The OUCH! Factor’, the game show will be in the style of Family Feud and will pit an agency ‘family’ composed of four agency CEOs against a ‘family’ of four marketers. The teams will compete to correctly answer the most questions on the true cost of pitching according to a recent national survey. ....