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Cummins & Partners names Kirsty Muddle CEO, replacing Chris Jeffares mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
SYDNEY MD KIRSTY MUDDLE PROMOTED TO AUSTRALIAN CHIEF EXECUTIVE OFFICER OF CUMMINS&PARTNERS campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.
Jeep travels to isolated, peaceful coordinates in new Jeep Compass August 4, 2021 9:21 The campaign focuses on showing isolated, tranquil locations, each identified only by coordinates. In one of the 30 second spots, a family relaxes on a peaceful beach alone together. In another, a couple returns from hiking, chatting to each other, as the wind blows and birdsong can be heard. ADVERTISEMENT All of the locations featured can be reached using the 4×4 capabilities of the Jeep Compass. Adam Slater, associate creative director at Cummins & Partners, said: “When we looked at compact SUV advertising, we noticed a lot of the same features, music tracks and scenarios being played out ad nauseum. So we decided in order to be distinctive, we’d bring viewers into a true, realistic moment of escapism that no other car in this category can provide” ....
Jeep change the coordinates of SUV advertising in new Compass campaign via Cummins&Partners campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.
Cummins & Partners appoints head of media along with new hires and client wins July 26, 2021 9:47 Cummins & Partners Sydney has made seven new appointments, including the hire of Meredith Ansoul joining in the newly created position as head of media. Ansoul joins Cummins & Partners from Vodafone, where she has been head of acquisition, media and content for just over the past year. She has experience working with some of Australia’s largest media networks including IPG Mediabrands, OMG, Publicis and WPP AUNZ. The appointment comes along with the announcement of several new client wins for Cummins & Partners. It has also been appointed by experiences platform Pelago and jobs marketplace Indeed. In addition, two F45 brands (FS8 and Hamptons Life) and South African Tourism have also appointed the agency for full-service account duties. ....