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Surf Expo Returns to Orlando With First On-site Event in a Year


SURF EXPO RETURNS
By Dorothy Crouch |
Thursday, January 21, 2021
Surf Expo made attendees and exhibitors alike feel comfortable by adhering to safety protocols including temperature checks, socially distanced spacing, hand sanitizers and frequent disinfecting of booths.
Returning to its home at the
Orange County Convention Center in Orlando, Fla.,
Surf Expo, the major trade show for the water-sports and beach-lifestyle categories, was held Jan. 6–8. While the
Emerald Expositions–owned Surf Expo relied on its digital edition Sept. 16–18,
Surf Expo Connect, many in the industry felt it was time to return to the trade-show floor.
Owner of the
Palm Produce Resortwear shops, Stephen Licata, was happy to be at the show after relying on virtual resources to conduct meetings and see lines. With five doors spread throughout exclusive neighborhoods in New York’s Sag Harbor and Southampton areas and South Florida’s Coconu ....

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Outdoor Retailer Goes Virtual, With Economic Repercussions for Denver


When Will an In-Person Outdoor Retailer Return to Denver?
The outdoor industry’s biannual event has necessarily turned its Winter Market Show into a COVID-friendly virtual format, and the ripple effects can be felt throughout the Mile High City.Courtney Holden •  
January 22, 2021
Twice a year, the outdoor industry gathers in Denver for its Outdoor Retailer (OR) trade shows. You’ve probably seen the 12-foot-tall “OR” block letters orange for June’s Summer Market Show and blue for January’s Winter Market Show standing next to the Colorado Convention Center’s iconic big, blue bear. Perhaps you’ve even attended the event as a representative from a local brand, retailer, or nonprofit partner. Or maybe you’ve just had the misfortune of trying to get a dinner reservation downtown while the show is going on. ....

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Emerald Acquires Company Behind Elastic Suite


Jan 7, 2021
SPONSOR
Emerald COO Brian Field
Emerald, the parent company of Surf Expo and Outdoor Retailer announced Wednesday morning that it has acquired PlumRiver, the company behind Elastic Suite, a digital B2B platform used by some of the biggest names in the action sports and outdoor industries, including Patagonia, Vans, The North Face, Burton, Rip Curl, Boardriders, Volcom, Puma, New Balance and many others.
The total purchase price at closing was $34 million, including $30 million in cash and the rest in stock, according to an SEC filing.
Emerald operates live events across a wide array of industries and sees an opportunity to introduce Elastic to its brand customers while increasing Emerald’s digital capabilities. ....

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