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11 February 2021 11:11 am / 2 comments Kia recently announced an update to its Plan S business strategy during its CEO Investor Day event on February 9, 2021, with company president and CEO Ho Sung Song on hand to provide the details. “Kia is being reborn in 2021 with a new logo, new design, and new corporate name. Kia will transform into a brand that excites and inspires customers with innovative mobility experiences,” said Song. The main highlight here is electrification, with Kia planning to have 11 new EVs in its line-up by 2026 – a year earlier than previously announced. From that figure, seven will be built on Hyundai Motor Group’s Electric-Global Modular Platform (E-GMP) architecture, while the remaining four are based on existing internal combustion engine derivatives. ....
Kia updates its Plan S strategy, to unveil first purpose-built vehicle in 2022 Kia updates its Plan S strategy, to unveil first purpose-built vehicle in 2022 The updated strategy includes an annual sales target of 1.6 million units, out of which 40 percent of all sales will be made by eco-friendly vehicles such as EVs, HEVs and PHEVs. advertisement UPDATED: February 11, 2021 11:44 IST The update to its mid- to long-term roadmap was presented by Ho Sung Song, President and CEO of Kia Corporation. HIGHLIGHTS The updated strategy includes an annual sales target of 1.6 million units, out of which 40 percent of all sales will be made by eco-friendly vehicles such as EVs, HEVs and PHEVs. ....
Kia to complete 11-model EV lineup with 7 dedicated EVs by 2026; sell 1.6M eco-friendly vehicles annually by 2030 Kia has updated its Plan S strategy, underpinned by three core pillars: advancing electric vehicle (EV) transition; strengthening its purpose-built vehicle (PBV) business; and expanding future mobility services. Advancing EV transition. By 2030, EVs, HEVs and PHEVs will make up 40% of all sales for Kia, with an annual sales target of 1.6 million units. As part of this, Kia aims to grow EV sales to 880,000 units in 2030 and become a top global seller. Starting with the launch of its first dedicated EV later this year, Kia will strengthen its EV lineup by 2026 with 11 new models seven dedicated EVs built on the Electric-Global Modular Platform (E-GMP) architecture, and 4 based on existing ICE derivatives. ....
6 people found this useful Kia president and chief executive Ho Sung Song has said that the Korean carmaker will be “reborn in 2021” with the launch of new mobility solutions and 11 new electric vehicles (EVs). The brand, which has already redesigned its logo in a 2D style that reflects those recently adopted by Volkswagen, BMW, Toyota and Vauxhall, spelled out its future plans at a virtual investor conference held in Seoul yesterday (February 9). Ho Sung Song (pictured), said: Kia is being reborn in 2021 with a new logo, new design, and new corporate name. Kia will transform into a brand that excites and inspires customers with innovative mobility experiences.” ....