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Could you walk a marathon (or half) for older people and dogs?
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Raising awareness of the devastating impact falls amongst older people can have
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Age Connects Cardiff & the Vale asks you to snap your pet to win
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Have you ever had the feeling that things donât exactly add up? Like when a salesperson is pitching you how innovative and disruptive their company is, and then you discover their executives arenât even on social media? Now I have no proof that this scenario results in lost sales. On the other hand, in a bake-off between two comparable vendors selling me âdigitally transformativeâ products, Iâll lean to the one that has a CEO active on LinkedIn.
But maybe thatâs just me.
And what about millennials? Donât they want to know about the people behind the brand, including hearing from and being able to communicate directly with company leaders on social media? Youâd think having a socially available C-Suite would help, not only with sales, but also with hiring and communicating company culture.